“In the midst of every crisis, lies great opportunity.” Albert Einstein
The Harvard Business Review team suggests there are some specific behavioral changes that will change the way businesses think about consumer products and services. All three of them are opportunities for many Brands. How do you support a growth in single person households, our desire to depart from dense living to less expensive and more spacious neighborhoods, and a new work environment that needs to integrate with all things “home”. Covid-19 has disrupted the status quo. Where is there opportunity to support these new consumer behaviors and preferences?
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